B2B Word of Mouth Marketing

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March 31, 2021  

8-Week Deep Dive Into Your Marketing Funnel | Week 6: Retention

Welcome to Week 6 of our 8-week Marketing Funnel Deep Dive podcast series. In these podcasts, we will discuss the fundamentals of digital marketing and deep dive into eight key sections of your company’s marketing funnel, covering one per week with a series of questions and topics answered and discussed by boomtime marketing experts.

This week, we analyze how things like customer satisfaction surveys, great UI/UX, and analyzing data are critical in the Retention process. Questions like, “how do I know if my customers are satisfied?” and, “what are effective ways to build customer loyalty?” are covered, as well as many other aspects related to the sixth stage of your digital marketing funnel.

Please take a listen, and prepare for Week 7, where we will dive deeper into the Advocacy portion of your funnel. We will be covering topics centered around reviews, referral programs, and affiliate programs.

 

Website: www.boomtime.com
LinkedIn: https://www.linkedin.com/company/boomtime
Twitter: @boomtime_online

Connect with JP: https://www.linkedin.com/in/jpclement
Connect with Donnie: https://www.linkedin.com/in/donnievaldez

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March 18, 2021  

8-Week Deep Dive Into Your Marketing Funnel | Week 5: Customer Experience

Welcome to Week 5 of our 8-week Marketing Funnel Deep Dive podcast series. In these podcasts, we will discuss the fundamentals of digital marketing and deep dive into eight key sections of your company’s marketing funnel, covering one per week with a series of questions and topics answered and discussed by boomtime marketing experts.

This week, we analyze how things like customer satisfaction surveys, great UI/UX, and analyzing data are critical in the Customer Experience process. Questions like, “what is the best way to measure customer satisfaction?” and, “what role does data play in customer experience?” are covered, as well as many other aspects related to the fifth stage of your digital marketing funnel.

Please take a listen, and prepare for Week 6, where we will dive deeper into the Retention portion of your funnel. We will be covering topics centered around contact points, email marketing, and landing pages.

 

Website: www.boomtime.com
LinkedIn: https://www.linkedin.com/company/boomtime
Twitter: @boomtime_online

Connect with JP: https://www.linkedin.com/in/jpclement
Connect with Donnie: https://www.linkedin.com/in/donnievaldez

 

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March 2, 2021  

8-Week Deep Dive Into Your Marketing Funnel | Week 4: Conversion

Welcome to Week 4 of our 8-week Marketing Funnel Deep Dive podcast series. In these podcasts, we will discuss the fundamentals of digital marketing and deep dive into eight key sections of your company’s marketing funnel, covering one per week with a series of questions and topics answered and discussed by boomtime marketing experts.

This week, we analyze how things like customer service, sending great emails, and having dedicated landing pages are critical in the Conversion process. Questions like, “how important is customer service now?” and, “how important is email marketing in 2021?” are covered, as well as many other aspects related to the fourth stage of your digital marketing funnel.

Please take a listen, and prepare for Week 5, where we will dive deeper into the Retention portion of your funnel. We will be covering topics centered around customer communication, loyalty, and encouraging repeat business.

 

Website: www.boomtime.com
LinkedIn: https://www.linkedin.com/company/boomtime
Twitter: @boomtime_online

Connect with JP: https://www.linkedin.com/in/jpclement
Connect with Donnie: https://www.linkedin.com/in/donnievaldez

 

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January 27, 2021  

8-Week Deep Dive Into Your Marketing Funnel | Week 3: Consideration

Welcome to Week 3 of our 8-week Marketing Funnel Deep Dive podcast series. In these podcasts, we will discuss the fundamentals of digital marketing and deep dive into eight key sections of your company’s marketing funnel, covering one per week with a series of questions and topics answered and discussed by boomtime marketing experts.

This week, we analyze how things like generating reviews, defining differentiators, and constructing case studies are critical in the Consideration process. Questions like, “how can I get more Google reviews?” and, “how do I define my USP?” are covered, as well as many other aspects related to the third stage of your digital marketing funnel.

Please take a listen, and prepare for Week 4, where we will dive deeper into the Conversion portion of your funnel. We will be covering topics centered around contact points, email marketing, and landing pages.

 

Website: www.boomtime.com
LinkedIn: https://www.linkedin.com/company/boomtime
Twitter: @boomtime_online

Connect with JP: https://www.linkedin.com/in/jpclement
Connect with Donnie: https://www.linkedin.com/in/donnievaldez

Watch Now:
January 15, 2021  

8-Week Deep Dive Into Your Marketing Funnel | Week 2: Discovery

Welcome to Week 2 of our 8-week Marketing Funnel Deep Dive podcast series. In these podcasts we will cover the fundamentals of digital marketing and deep dive into eight key sections of your company’s marketing funnel, covering one per week with a series of questions and topics answered and discussed by boomtime marketing experts.

This week, we discuss how things like messaging, brand voice, and web copy are critical in the Discovery process. Questions like, “what is the importance of a powerful brand message?” and, “how do you approach landing page copy versus home page copy?” are covered, as well as many other aspects related to the second stage of your digital marketing funnel.

Please take a listen, and prepare for Week 3, where we will dive deeper into the Consideration portion of your funnel. We will be covering topics centered around generating reviews, defining differentiators, and constructing case studies.

 

Website: www.boomtime.com
LinkedIn: https://www.linkedin.com/company/boomtime
Twitter: @boomtime_online

Connect with JP: https://www.linkedin.com/in/jpclement
Connect with Donnie: https://www.linkedin.com/in/donnievaldez

Watch Now:
January 14, 2021  

8-Week Deep Dive Into Your Marketing Funnel | Week 1: Awareness

In this podcast series, we will cover the fundamentals of digital marketing and deep dive into 8 key sections of your company’s marketing funnel, covering one per week with a series of questions answered by boomtime marketing experts.

 

Website: www.boomtime.com
LinkedIn: https://www.linkedin.com/company/boomtime
Twitter: @boomtime_online

Connect with JP: https://www.linkedin.com/in/jpclement
Connect with Donnie: https://www.linkedin.com/in/donnievaldez

Watch Now:
July 30, 2020  

Episode 50 - Linkedin Vs. Email Marketing

A question we often get is should you focus on Linkedin or email marketing? The answer, like most things in life, is not a binary this or that. In fact, we believe you should focus on both, but the deeper question is, when do you focus on which one? That's what we explore in this episode of the podcast.

Website: www.boomtime.com
LinkedIn: https://www.linkedin.com/company/boomtime
Twitter: @boomtime_online

Connect with Bill: https://www.linkedin.com/in/billbice
Connect with Luc: https://www.linkedin.com/in/lucflynn

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July 7, 2020  

Episode 49 - Diversity Marketing

As business owners and Marketers, what kind of impact do we have on society?

How do our messages resonate and influence entire generations, as well as an individual's perception of themselves and their place in the world?

Why is Diversity Marketing so important - and how will you be judged if you don't understand these concepts?

Join us as we discuss the impact of our messaging and what you should be doing to better understand your audience and the unique times we are living in.

 

Website: www.boomtime.com
LinkedIn: https://www.linkedin.com/company/boomtime
Twitter: @boomtime_online

Connect with Bill: https://www.linkedin.com/in/billbice
Connect with Justin: https://www.linkedin.com/in/justin-e-butler

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June 15, 2020  

Episode 48 - Marketing Is Working Better Than Ever Part ll

For those that tripled down on marketing during the pandemic, they are beginning to reap the rewards of their efforts. However, if you pulled back on your marketing budget, it's not too late. Listen to this episode to learn what to do now that the economy is coming back.

Website: www.boomtime.com
LinkedIn: https://www.linkedin.com/company/boomtime
Twitter: @boomtime_online

Connect with Bill: https://www.linkedin.com/in/billbice
Connect with Luc: https://www.linkedin.com/in/lucflynn

Watch Now:
June 8, 2020  

Episode 47 - Don’t rely on the water cooler effect

Great work can still get done when remote. Sometimes, even better work can get done when you don't rely on the water cooler effect.

Website: www.boomtime.com
LinkedIn: https://www.linkedin.com/company/boomtime
Twitter: @boomtime_online

Connect with Bill: https://www.linkedin.com/in/billbice
Connect with Luc: https://www.linkedin.com/in/lucflynn

Watch Now:
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